Akhletic

Goal

Create a site that prioritises brand storytelling and product presentation. The site needed to feel premium and modern while being easy to navigate on mobile.

Approach

Focused on clean visuals and product storytelling. Used large imagery and minimal design to let the products and brand speak. Mobile-first approach with polished interactions.

Constraints

• •Brand identity needed to be front and centre
• •Site needed to work well on slower connections
• •Mobile experience was critical

Key Decisions

• •Used Next.js for performance and SEO
• •Large, immersive product imagery
• •Clean navigation that doesn't compete with content
• •Mobile-optimised interactions

Key Features

• •Brand-focused design
• •Product showcase
• •Fast loading with optimised images
• •Mobile optimised experience
• •Clean, modern aesthetic

Outcome

Site successfully showcases the brand and products with a premium, modern feel that works beautifully on all devices.